Digital Transformation - Avoid putting a Square into a round hole

Why Your Digital Transformation is a Ticking Time Bomb (And How UX Defuses It)

Read Time: 5 Minutes Summary Digital Transformation isn’t an IT project; it’s a fundamental shift in how a business operates and delivers value to its people—both customers and employees. Yet, a staggering number of these initiatives fail because they mistakenly prioritise technology over the human experience. This article debunks the critical myths derailing transformation efforts